Network & Become THE Expert Running a small business can be a challenge in any kind of market. This is especially true today with so many potential customers looking for the next big thing: the newest flavor of the month. Consequently, it is particularly important to stand out above competitors. With my 20+ years as a small business owner, I've learned how to do this on an extremely small advertising budget. Follow along for my favorite tips. Establish Yourself as the Expert and Interview Frequently. My face is on your television, in print media, and on podcasts. My voice is on your radio. Why? It's because the need for content is great. Quite often local networks require an expert in my field, so they typically call me for interviews . The same is true for all other content-driven media outlets, like newspapers and magazines. As an etiquette expert, I...
Business, Career, & Financial Advice by Award-Winning Writer/Author & Etiquette Consultant Rebecca Black